DATEL ELECTRONICS ENDS DISTRIBUTION AGREEMENT WITH INTERACT ACCESSORIES

Datel Electronics, the world's leading developer and manufacturer of videogame enhancement products has terminated its distribution agreement with InterAct Accessories and will no longer supply game enhancers or hardware accessories sold under the GameShark� brand.

Over the past 6 years, the Datel developed, and GameShark� branded, game enhancers have become the most popular cheat device in North America selling in excess of 4 million units.

In response to the overwhelming demand, Datel will begin distributing its line of game enhancers and leading edge accessories direct to retailers under the Action Replay brand through its US based corporation, Datel Design & Development, Inc., located in Clearwater, Florida.

"Although our relationship with InterAct has ended, we continue on with the technology, creative talent and manufacturing expertise to expand on what we started a number of years ago", says Mike Connors, Managing Director of Datel Electronics, LTD. "We look to the future with great excitement and a commitment to continue building next generation products that will further enhance the gaming experience."

Datel will officially kick off its US launch with the much anticipated release of the first and only game enhancement solution for the GameCube platform. Created by the same team that developed software for the GameShark�, Action Replay for GameCube will come loaded with codes for every GameCube title released at the time of manufacture. As expected by millions of fans, free code updates will be available at the company's official Action Replay website, www.codejunkies.com. Action Replay for GameCube is set to provide gamers with the extra lives, ammo, level selects, and other cheats they've come to expect from Datel's seasoned team of hackers. Expect the Action Replay for GameCube to hit stores in late December at a retail price of $39.99.

Also, Datel has not abandoned its Game Boy Advanced fans. Action Replay for GBA will release in January loaded with codes for the hottest game releases of the year. What's even more exciting is that Datel will be releasing its Action Replay for GBA with a retail price of just $19.99!

Visit www.codejunkies.com to learn more about Datel's exciting lineup of products.

So ,no more Gameshark products from Datel! For all of you dirty cheaters out there, it'll have to be Action Replay instead ;) .