News: Force Feedback Wheel

The first force feedback wheel has been shipped in America.

SAN JOSE, Calif.--(BUSINESS WIRE)--Aug. 26, 2003-- ShenZhen Futime Ships First Force Feedback Wheel; Padix Creates New Family of Force Feedback Peripherals

Immersion Corp. (NASDAQ:IMMR), a leading developer and licensor of haptic (force feedback) technology, today announced a new gaming licensee in China and an expanded agreement with a licensee in Taiwan. ShenZhen Futime Co. Ltd. is now shipping its first Immersion licensed product, a multi-platform force feedback wheel for PlayStation2, GameCube, and Xbox. Separately, Padix Co. Ltd. is making a family of force feedback game pads, joysticks and racing wheels for PC gaming.

"The retailers we sell to demand the latest advancements in gaming, and that includes built-in force feedback technology in gaming peripherals," said Daniel Deng, General Manager of ShenZhen Futime.

The new licensed products will let gamers feel every turn, bump and dip during game play, providing a more realistic and engaging experience. Games come alive as users feel the difference, for example, between driving on gravel or colliding with a barrier. Force feedback gives gamers more sensations through which to enjoy their gaming experience as well as to refine their game performance.

"Having our force feedback capabilities licensed by companies in China and Taiwan broadens Immersion's scope in Asia," said Jeffrey Eid, Vice President, Computing and Consumer Business Unit at Immersion. "Both ShenZhen Futime and Padix are third-party manufacturers, so they have the capability to promote force feedback technology to gaming retailers who don't have their own manufacturing facilities."


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