News: Game Confirm Oxford Street Midnight Launch

Game to Deliver First Nintendo Wii's to UK Gamers at Midnight on Thursday 7th December

Today, Game have confirmed the news that some of us really wanted to hear...there will be a midnight launch event in Oxford Street to coincide with the Wii's launch.

GAME Stores Group Ltd, Europe's leading video games retailer, have confirmed that they will be opening their flagship Oxford Street store at midnight on Thursday 7th December 2006 to sell the very first units of the highly anticipated Nintendo Wii, the incredible new console that could well rewrite the videogame rulebook.
Nintendo and GAME are expecting hundreds of customers who have pre-ordered their Nintendo Wii's to queue up to collect them on the stroke of midnight, so keen are they to start experiencing this unique way of playing games.

The launch extravaganza will include music, crowd entertainment, competitions, pizza delivery and demonstration Wii pods to play on. The grand finale will be a countdown to midnight when the first Nintendo Wii will be purchased by the lucky gamer at the front of the queue.

Anna Macario, GAME's Marketing Director stated, "We are anticipating huge crowds of customers will come to our Oxford Street store to get their hands on their Nintendo Wii at the first possible moment. The console has been hotly anticipated by thousands of customers who have reserved this console for weeks in advance and we are working flat out to make sure customers get the products they want first."

For more details on the launch day, as well as GAME's policies, information on all consoles - including the PlayStation 2, Xbox 360, PSP, Nintendo DS Lite, and all the latest software, and accessories please speak to a member of staff in-store.

Senior Management from GAME and Nintendo (TBC) will be available for interview at selected times on Thursday 7th and Friday 8th December.

Entertainment? Check.
Pizza? Check.
Wii midnight launch? Checkmate!

For any of you going to that event, N-Europe hopes that you really enjoy yourselves, as this really is a once in a life-time event. Don't miss it!


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