News: The Movies *

Activision have signed the rights to publish Peter Molyneux's new game, The Movies.

SANTA MONICA, Calif., Mar 4, 2003 / Activision, Inc. (Nasdaq: ATVI) announced today that the company has signed an agreement with legendary U.K.-based game designer Peter Molyneux. Under the terms of the agreement, the company has secured the exclusive worldwide rights to Molyneux's new project tentatively titled The Movies for the PC and all video game console platforms. The agreement also grants Activision the option to publish sequels and add-on products to the title.

The game allows you to create movies and starts you off in the 1920s and lets you work all the way through to the current day. The player can decide the scripts, sets, stars, director and more as well as behind the scenes things, such as money and star treatment.

"Peter is undoubtedly one of the most talented video game designers in the world, and Lionhead is one of the very few development studios with the knowledge and resources to develop a game that will allow players to fulfill the fantasy of building a movie empire," states Larry Goldberg, executive vice president of Activision Worldwide Studios. "We are incredibly excited to have entered into this long-term partnership and are confident that this alliance will result in one of the most innovative and anticipated games of the next few years."

"Activision has always been synonymous with quality and innovation. The Movies offers a perfect opportunity for both of our companies to collaborate in the creation of a multi-million unit selling franchise,"
responded Peter Molyneux, managing director of Lionhead Studios. "A major factor in our choice of Activision as publisher for The Movies was its impressive attitude toward development and developers."

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