Games Market Europe - the UK's only trade show for the games industry this year - will play host to Vivendi and their latest titles.

Games Market Europe today announced that Vivendi Universal will be throwing its support behind the forthcoming trade show, exhibiting new titles and showing footage from the upcoming 50 Cent: Bulletproof, its first UK public showcase.

Games Market Europe, which runs from August 31st and September 1st 2005 at The Business Design Centre, Islington, London, is the only interactive entertainment trade show in the UK this year, and will unite all areas of the business under one roof.

The VU Games booth will include playable versions of the PC title F.E.A.R., the latest first-person shooter from genre kings Monolith; the very latest version of Crash Tag Team Racing, which will appear on PS2, Xbox, GameCube and PSP; and The Incredible Hulk: Ultimate Destruction, which will erupt onto PS2, Cube and Xbox in a matter of weeks after the show.

Already signed-up to appear are Electronic Arts, Codemasters, Ubisoft, NCsoft, Rising Star Games, Mastertronic, Gem Distribution, among many others. "Games Market Europe is the perfect format for us to premier these titles to the trade," says Adam Roberts, Executive Vice President Europe, Vivendi Universal Games.

"This is further endorsement of Games Market Europe, and we're delighted to welcome VU Games as the latest exhibitor," shmoozed Andy Lane, event director, Games Market Europe. "The event has received a brilliant reception from all corners of the industry. With VU Games adding to the already heavyweight line-up, Games Market Europe will be a success from the moment the doors open."

Games Market Europe is a trade only event like E3, so is not open to the general public. But never fear, Cube-Europe will bring you the latest from the show when it happens. More exhibitors are set to be confirmed shortly.